Don’t Give Up Chocolate

Don’t Give Up Chocolate

Reaching out to young adults during Lent

Most Holy Trinity-St. Mary’s Parish in Brooklyn, New York, has a new initiative to help reach people, especially young adults, who may not currently be connected to a faith community.

Friar Richard Riccioli, pastor at the parish, writes:

Some may have grown up Catholic but drifted away, while others may simply be searching for something deeper. Our hope this Lent is to meet them where they are and offer simple, meaningful ways to reconnect with Jesus.

One new initiative is Express Ashes, an accessible way to receive ashes on Ash Wednesday without attending a full Mass. Those who participate will be invited to take a moment for personal prayer (with a guided prayer sheet we provide) before receiving ashes from one of our friars. This allows for a personal and reflective experience, even for those who may feel hesitant about stepping into a church.

We’re also using Instagram (@TrinitySaintMaryBK)  to share brief (30-60 second) Lenten reflections, offering messages of hope, encouragement, and renewal throughout the season. By meeting people in digital spaces where they already are, we hope to extend an open invitation to return, reflect, and rediscover the faith.